Advanced Landing Page Optimization

Boost your affiliate marketing success with these landing page tips

Why Landing Pages are Important?

Increase your campaign performance: Increasing your campaign performance (even by 1%) can result in thousands of dollars in revenue uplift. Improve your campaign performance with high-converting landing pages by 35%

Every millisecond counts

The loading time for a hosted landing page plays a huge impact on its overall conversion rate and performance.

Increase speed and conversions by up to 30% through the use of a CDN network.

Landing Page Testing:

Split testing everthing: Simple changes like call-to-action wording, butto colors and form placement can make a big difference in conversion rates.

A 1-3% increase in conversions could be the difference in thousands of dollars over the life of your ad campaign

Optimized landing pages for mobile viewing

With and optimized landing page, your content will adjust to all viewing sizes and devices, allowing your traffic to seamlessly convert into a valuable lead no matter how they are accessing your site.

Multi Offer Landing Pages

Optimize campaign performance by redirecting users to different offers from the same landing page.

8 Ways to Improve Landing Page Conversions

Have a clear call to action

Your call to action is what you want site visitors to act upon while on your page. Make sure it’s clear, concise and stands out.

Less text is more

Have enough text on your page to get your message across, but don’t overwhelm or distract the user by giving too much.

Keep the page clean

Just like you don’t want the text of your page to be overwhelming, neither should the overall site design, colors and images used.

Pick the right images

Pictures tell a thousand words. Use the right images to portray your message to increase conversions.

Bullet point’s work

Bullet points are a great way to get your key points across, while using up minimal space and time.

Use contrasting colors

Create visually appealing landing pages by using contrasting and complimentary colors that also connect with the users emotions.

Create a sense of urgency

One of the best ways to get visitors to take action is to create a sense of urgency. (i.e.: Countdown clock)

Remove distractions and navigation

Limit distractions and outbound links on your landing pages to increase conversions.

What is Affiliate Marketing?

What is Affiliate Marketing - BigRock Coupon

Affiliate marketing is a part of online marketing wherein you refer your audience to visit another website and make a purchase. It is one of the oldest forms of marketing in which you refer any online product to someone and if that person makes a purchase based on your recommendation, you receive a commission. Sounds interesting, doesn’t it? Affiliate marketing is looked upon as an easy way to make money from home.

Here’s what Affiliate Marketing includes –

Affiliate marketing is a commission based marketing method where an affiliate or third party conveys leads/sales to a company’s website for a purchase. The affiliate receives a commission for promoting the company’s products and the company receives leads/sales.

Here’s an easy way to understand it better-

  • An affiliate comes across a product you want to promote
  • The affiliate promotes it to his audience by providing links to the company’s website
  • When a visitor clicks the link and makes a purchase, the affiliate earns a commission from the product owner

Affiliate Marketing Vs. Referral Marketing

Affiliate marketing is often confused with referral marketing, as both of them use third parties to drive sales. But if you look closely, the two are quite distinct from one another. The main difference between the two is that affiliate marketing depends on completely on financial motivations to drive sales while referral marketing relies on personal relationships to drive sales.

Anatomy of Affiliate Marketing

Affiliate marketing entails 4 elements, and they are-

  1. Company

The one, who owns the product which is put on sale, is the company. The product can include anything, from website development services to products like clothes, shoes, etc. To increase the sales online, a company can get affiliates on its website.

  1. Affiliate

Affiliate is receives the product links from the company, puts it on his website and promotes it to his own audience. He can use different digital marketing tactics to sell more the product and earn commission.

  1. Network

Network is a platform where both company and affiliates exist together. A company signs up to list its products in the affiliate program, and affiliates sign up to search for products they would like to promote.

  1. Customer

One who clicks the link on the affiliate’s website and visits the company website to make a purchase, is a customer.

How Does Affiliate Marketing Work?

Affiliate marketing often uses regular advertising methods, such as SEO or Search Engine Optimization, PPC – Pay Per Click, E-mail marketing, content marketing, etc. Besides these, affiliates also use promotional methods such as publishing reviews of products or services offered by the company.

If your readers buy anything that you are promoting on your website, you will get a commission! Sounds a great way to make some good money.